Fluid Power Journal

The Secrets of Visionary Thinkers 10 Rules For Brainstorming Success

by Susan Robertson. Throughout history, It’s been said that group brainstorming isn’t effective at generating creative solutions.  That assertion is …

The Secrets to Big Fish Selling

A Big Fish is anyone of a higher stature than you normally associate with. If you land them, it will move you into a whole new level of clientele. They may be …

Matching Your Sales Approach to Your Prospect’s Readiness to Buy

By Jill J. Johnson, MBA Your sales and promotional messages must link to where your customers are in their decision-making process. There are five stages of …

Gaining Strategic Clarity When Your Crystal Ball is Cloudy

By Jill J. Johnson, MBA Today’s business climate continues to be exceptionally complex and volatile. Even as we move into this “new normal” environment, …

Data Creates Big Opportunities for Your Business: 3 Insights for Any Size Enterprise

by Jill J. Johnson, MBA. Big data is critical to business success because it provides leadership with important insights and information. Large enterprises use …

Seven Strategies to Boost Your Business Resilience and Weather the Storm

By Jill J. Johnson The level of distress that many entrepreneurs are experiencing during the COVID-19 pandemic is unsettling but normal. Many people have been …

Maintaining a Leadership EDGE in Turbulent Times

By Jill J. Johnson. Why is it that some people seem to weather any business storm or crisis without appearing to break into a sweat? How is it that they always …

Build Robust Customer Relationships by Taking a Proactive Approach

By Jill J. Johnson. While today’s sales process can appear streamlined and online, it creates complexities and confusion for consumers who have vastly more …

Asking Questions to Enhance Your Strategic Thinking

By Jill J. Johnson. The foundation of effective strategic thinking and strategy development is knowing how to ask the right questions. Learning to ask the …

Understanding the Importance of Decision Triggers In Selling to Your Prospects

By Jill J. Johnson, MBA A key component of effective target marketing involves developing deep insight into the decision-making process influencing how your …

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